The new normal for generation Z

Virtual money

My 9-year old son asked me this weekend if we could go to the toy store. I asked him why. He told me that he wanted to exchange some gift cards he had for this store. I asked, “what do you want to buy?”. He said, “buy? I want to exchange them for Playstation gift cards.” “Oh”, I said, “what do you want to do with those?”. He said, “I want to load up my Playstation account so I can buy some V-Bucks and get some gear on Fortnite.”

He figured this out on his own. I was impressed.

I tried explaining this to my 72-year old parents and  I lost them at “V-Bucks”. They’ve no idea and they’ll never grasp how a free game like Fornite can earn billions of dollars with selling virtual goods. And that’s ok.

Still a thing in 2018

Business Cards

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Marketeers’ relentness efforts for your attention

Notification spam

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It’s not hard at all

Replacing an iPhone battery myself

After a somewhat unsatisfying experience with scheduling an appointment at the Apple Store to get t…

Distractions distractions distractions

Google messaging, youth soccer and focus

Last week, Google announced it was retiring Allo. Allo was one of their messaging apps. Google has m…