Not all products are treated equal

Feature vs mission

A couple of days ago, I wrote about Evernote. Once, Steve Jobs called Dropbox a “feature”. He was right in his own context. But I do belief mission trumps features. I rather use Dropbox than Apple’s iCloud, Google Drive or Microsoft’s OneDrive. Same goes for Spotify versus Apple Music or YouTube Music. I really wish […]

A simple realization with profound insight

What Drives You

Yesterday, someone asked me what drove me. It’s a good question. Some people know from “birth” what drives them, for other people like me it takes longer. I can remember the day I realized what drove me. Let me tell you the story. Back in 2007, we started Shapeways. I worked, nurtured and grew it […]

Cold emails

Yesterday, Hunter Walk wrote about cold emails and that they can be better than a luke warm email. It reminded something a friend told me a while ago. We were talking about cold emails from various SaaS companies offering their services. I told him I routinely just deleted them. He had a different strategy. He […]

Growing your startup

Ownership

Yesterday I had a good discussion about how to manage teams and people inside fast-growing organizations. One effective way I favor is making sure every team and person has clear ownership in their own domain. Assuming people are onboard and aware of the mission and vision of the company, ownership gives everyone – person, team […]

Mere Potential Can Be More Important Than Achievement

In a series of experiments set in different contexts, we found that high potential can be more appealing than equally high achievement.

Self-Destructive Behavior of Entrepreneurs

The article Why do entrepreneurs engage in self-sabotage? tells something about human nature which in general applies to everyone, but gets super-exposed when starting a company.

Make you feel safe

The Art of Persuasion

First Round Review keep putting out excellent articles, but every now and then one of them is a must read. The post Master the Art of Influence — Persuasion as a Skill and Habit is definitely in this category - especially when you’re pitching or selling something. This article gives a great overview with concise and concrete examples on how to persuade people for your ideas, companies, views or products.

Values inspires and action follows

Why -> How -> What = How Great Leaders Inspire Action

The TED talk “How Great Leaders Inspire Action” is a classic but I came across it quite recently. You could substitute leaders with organizations or companies. The end result is the same. When there is a clear defined WHY, it’s easier to persuade people on your HOW and WHAT. This applies to defining, building and selling your product through hiring members for your team. If you can’t clearly define WHY, then HOW and WHAT does not really matter. It will never be as convincing.

Analysis of credit card transactions

20% Of Customers Bring In 50%+ of Revenue

Second Measure analyzes credit card transactions. In their analysis they found that just 20% of customers were responsible for more than 50% of the revenue for the top 1000 companies they have transaction data available. The average top 20 customer spends 8x more than the average bottom 80% customer.